A Wrike alternative for agencies

An agency does not fail because nobody knew the status. It fails because three accounts all needed the same person on Thursday and nobody found out until Thursday.

Why agencies use Wrike

Wrike is genuinely built for this: request forms that route intake, proofing on creative assets, resourcing across departments. Agencies pick it for real reasons.

Where it stops

It is heavier than most agencies need, and the resourcing view answers how loaded somebody is this month rather than what they are doing on Thursday at two.

The week agencies actually have

Five clients, each convinced they are the only one. Work arrives as a brief, a Slack message and a call, in that order, usually on the same afternoon. Somebody has to decide which of them gets the senior designer this week, and that decision is currently being made in somebody’s head. The board says everything is in progress, which is true and useless.

You take the brief before you know if you can do it

The board shows what is in progress, never how many hours are already spoken for. So the yes happens in the meeting and the problem shows up at the end of the week, when it is a client conversation instead of a scheduling one.

In UnaTask: Team availability shows the hours already committed across every account before you answer, so the yes is informed rather than hopeful.

The same person is promised to three accounts

Each account manager plans their own client properly. Nobody plans the person. The collision is invisible until the day it lands.

In UnaTask: One calendar across every project, with the whole team on it, so a double booking is something you see on Monday rather than discover on Thursday.

The call decided things and the call is gone

Client calls generate work, and that work gets remembered by whoever was paying attention. A week later you are arguing about whether they asked for it.

In UnaTask: A notetaker joins the call and turns what was agreed into assigned tasks, so the record and the work are the same object.

Onboarding a client is done from memory every time

The first two weeks of an account are the same fifteen steps every time, and every time somebody rebuilds them by hand and forgets one.

In UnaTask: Project templates turn that into one click, including who each step is assigned to.

On the things agencies asked about

What it doesWrikeUnaTask
Time blocking on a calendarNoCore
See who has roomCore. Formal resource management with time tracking, which is more than we do.Core
Meetings become tasksPartlyYes
Useful before you configure itNo. Intake, approvals and resourcing are worth configuring and take configuring.Core
A free planYesYes

What it costs

For a team of 5, billed yearly, Wrike is about $600 a year and UnaTask is €480 plus VAT. The two are quoted in different currencies, so we have not subtracted one from the other.

Wrike: Free plan. $10 Team and $25 Business per user per month.

Common questions

Why do agencies use Wrike?

Wrike is genuinely built for this: request forms that route intake, proofing on creative assets, resourcing across departments. Agencies pick it for real reasons.

Where does Wrike stop working for agencies?

It is heavier than most agencies need, and the resourcing view answers how loaded somebody is this month rather than what they are doing on Thursday at two.

Should we leave Wrike?

Not necessarily, and we would rather say so. Keep Wrike if you run an agency or a PMO and you need proofing on creative assets or formal resourcing. Move if the missing piece is the week itself: hours on a calendar, for everyone, before the work is promised.

Can I keep each client separate?

Yes. Each account is a project, with its own tasks, docs and templates, and you can group projects into areas when there are enough of them to need it. The calendar is the place they all come back together, which is the point.

Can clients see anything?

Only what you share. Booking links let a client pick a slot without seeing your calendar, and nothing else is public by default.

Wrike details checked 2 August 2026.

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